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The objective was to cover what was happening on the dias at this press conference, of course. Further, it was necessary to make the event appear to be well attended by the press, and to service the images to news media outlets following the event.
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The Assignment Construct is a commentary about what went into, what went on behind-the-scenes, or otherwise occured before, during, or after an assignment. Everything from images of the setup, to choices of camera angle, client requests (and fulfillment), and so on.
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